VOA Broadcasting in Cantonese
The VOA Cantonese service reaches an audience of elite entrepreneurs, businessmen, soldiers and students as well as aspiring rural residents in south China who either do not understand Mandarin well or prefer their native dialect. The Service also reaches Cantonese speakers in Hong Kong, Macau, Vietnam, Australia, and other Chinese communities where Cantonese is more widely spoken than Mandarin.
Established: February 1939
Target area: Cantonese speakers in southern China, Hong Kong, and Macau
Weekly Audience: 4.8% among 15 to 64 year-olds in Hong Kong
Radio Programming: 14 hours per week
Video Programs: 47 minutes per week
Programs and additional features available at: www.VOACantonese.com
Programs and Features
News in Brief: 5 minutes of news at the top of the hour and news updates each half hour during the 2-hour daily program, with a focus on U.S.-China relations and important international news.
Windows to the World: A 25-minute radio segment repeated four times within the 2-hour daily show. It includes interviews and expert analysis on U.S., China and world affairs.
Popular American: A 5-minute English teaching radio segment, four times a week. A situational dialogue teaching popular American idioms and slang not usually found in the dictionary.
American Report: A 5-minute weekly feature program that includes the latest developments in science, medicine, arts and entertainment.
Daily Video News: A 5-minute round up of the latest news. Published 5 days per week on our website, YouTube and Facebook.
VOA60 World: A daily one-minute headline news segment covering major world developments.